Thrive + Prime Fall Festival

Get ready to embrace the spirit of fall at the Thrive + Prime Fall Festival on November 9th, from 11 AM to 5 PM at the Urban Prime!

We’re teaming up with Thrive Local and their amazing vendors for a day you won’t want to miss.

Thrive Local’s owner, Kristina, has always been passionate about supporting small businesses. What began in her home as a small local shop has grown into the thriving “Thrive Local” store in the Avenues Shopping Center.

Now, she’s partnering with us to bring a pop-up Fall Festival right to the heart of Town Center!

Every purchase you make helps your favorite local businesses flourish and introduces you to new ones. Enjoy a special fall menu crafted by our Executive Chef CJ, along with family-friendly games, exciting raffles, live music, and fun activities for all ages.

Come FALL IN LOVE WITH PRIME and support local businesses at this incredible community event in Viera!